Exploring Consumers’ Understanding and Evaluation
of their Ethical Consumption and Disposition

Raye Carol Cavender; Alexandra Howell; Julie L Hillery; V Ann Paulins; Iva Jestratijevic

Research Article

Exploring Consumers’ Understanding and Evaluation of their Ethical Consumption and Disposition

RayeCarol Cavender¹*, Alexandra Howell², Julie L Hillery³, V Ann Paulins⁴ and Iva Jestratijevic³

¹University of Kentucky, USA

²Meredith College, USA

³The Ohio State University, USA

⁴Ohio University, USA

Corresponding Author

Received Date: March 29, 2019; Published Date: April 02, 2019

Abstract

The apparel industry is in the midst of a watershed moment for corporate sustainability initiatives, with a growing number of organizations setting measurable sustainability targets across their supply chains (e.g., sourcing, manufacturing, logistics, operations) where the bulk of the ecological and social impact of the sector lies [3]. Despite the increased corporate accountability for the company-facing responsibilities of sustainability, the consumer group that is actively engaged in sustainable consumption, or “consumption that simultaneously optimizes the environmental, social, and economic consequences of acquisition, use, and disposition in order to meet the needs of both current and future generations,” remains a niche segment [27].

Article Details

Citation

Raye Carol Cavender, Alexandra Howell, Julie L Hillery, V Ann Paulins, Iva Jestratijevic. Exploring Consumers’ Understanding and Evaluation of their Ethical Consumption and Disposition. J Textile Sci & Fashion Tech. 2(3): 2019. JTSFT.MS.ID.000536.